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Privacy Policy

Effective Date: 01 April 2026

1. Introduction

Lilac Venus (“we,” “us,” or “our”) is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application and related services.

This policy is compliant with the Protection of Personal Information Act, 2013 (POPIA) of South Africa.

2. Information Officer

Information Officer: Zóyah Kumi
Deputy Information Officer: Esther Thekane Theko
Contact: support@lilacvenus.co.za

3. Information We Collect

We collect information that you provide directly to us, including but not limited to:

  • Personal identification information (name, email address, phone number)
  • Location data when you use our SOS features
  • Emergency contact information
  • Device information and usage data
  • Audio and video recordings when using evidence features (with your consent)

4. How We Use Your Information

We use the information we collect to:

  • Provide and maintain our safety services
  • Dispatch responders during emergencies
  • Notify your emergency contacts
  • Improve and personalize our services
  • Communicate with you about updates and safety information
  • Comply with legal obligations

5. Your Rights Under POPIA

You have the right to:

  • Access your personal information
  • Request correction of your personal information
  • Request deletion of your personal information
  • Object to the processing of your personal information
  • Lodge a complaint with the Information Regulator

6. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us at support@lilacvenus.co.za